- Risk Perception and Preventive Behaviors
- Health and Science Communication
- Persuasion and Attitude Change

2005 ~ 2010 Assistant Professor , Western Illinois University, USA
2015 ~ 2016 Department Chair, Sungkyunkwan University (SKKU)
2017 ~ 2018 Visiting Scholar, Temple University, USA
2019 ~ 2019 Exchange Professor, Univ. of the Basque Country, Spain
2013 ~ 2019 Associate Professor, Sungkyunkwan University
2019 ~ Present Professor, Sungkyunkwan University
2023 ~ Present Dean, Graduate School of Media and Culture, SKKU
2018 ~ 2020 Media Psychology Division of Korean Association for Broadcasting and Telecommunication Studies
2022 ~ 2023 Vice President, Korean Society for Journalism and Communication Studies
2021 ~ Present Editor-in-Chief, Asian Communication Research

2016 The Distinguished Article Award, Communication & Social Cognition Division of the National Communication Association, Philadelphia, PA, USA.
2018 The Outstanding Contribution to Communication Science Award, Communication Science & Biology Interest Group of the International Communication Association, Prague, Czech.
2020 Randall Harrison Outstanding Article Award, Information Systems division, the 70th Annual International Communication Association Conference, Virtual Conference